After founding Microsoft and releasing early products, Bill Gates and Paul Allen quickly set their sights on expanding rapidly 🚀

After mastering the personal computer market, Microsoft spread to companies and built software for teams in the 1980s 🤝

Their software product, Microsoft Office Suite was a hit!

In order to compete with Apple and IBM, Microsoft launched gaming consoles but needed a way to beat killer Apple's marketing 🤔

So, they started partnering with companies, acquiring smaller ones and even doing celebrity campaigns 🤩

In the late 2000s, Microsoft ran a comedy ad with Jerry Seinfield! 🍿

Later, Hugh Jackman helped them promote the Surface Tablet, and Beyonce promoted the Xbox 🎮

The company continues to heavily invest in marketing and advertising to make their products seem cool and appealing, just like competitors 🎬

​​Today, Microsoft is one of the world's most successful tech companies, with a strong presence in personal computers, gaming, and cloud computing 💪